Jane Riddell Architects have been in the industry in Melbourne for over 20 years. They had existing branding that had strayed and morphed over time, but had really lost its sense of consistency. The firm approached us to rebrand them and come up with their very own colour scheme, look and feel. Blending the best of old and new, we retained their iconic Keyhole symbol, but introduced some new graphic elements to their branding, giving them a fresh exciting feel.
New business cards were printed as well as letterheads and envelopes of varying sizes. We also developed a full style-guide to prevent the branding from straying in the future. Keep an eye out for thier new website in 2008.
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